P'eau

P'eau is my student branding and packaging project. The aim was to create a care cosmetic brand, which would target women between 16 and 30 years old. The name is a french wordplay connecting two words "peau" which means skin and "eau" which means water. Water is the main cosmetics ingredient and the brand cares about skin. My main task was to create packaging and key visual. I decided to use holo foil in printing the packaging.